

Our scope included designing a full visual identity and creating a brand hero – the cheerful Mr. Kamyczek, a character who clearly doesn’t have a heart of stone :). The project covered logo versions, a dedicated color palette, typography, and a brand book outlining usage guidelines.


To support local marketing, we designed a full set of print materials: business cards, roadside banners, direction signs, and a trailer ad – all in line with a consistent and memorable brand language.

The key element of this project was the design and development of a modern online store – clear, intuitive, and fully responsive.
See online: www.pan-kamyczek.pl
